Mixpanel
Event-based product analytics with funnels, retention, and AI query builder.
About Mixpanel
Event-based product analytics platform for tracking and analyzing user interactions. Build funnels, retention charts, and flow analyses. Features AI query builder and automatic anomaly detection for product teams.
Key Features
- Event analytics
- Funnels and retention
- Flow analysis
- AI query builder
- Group analytics
- Anomaly detection
Pricing
freemium
Free up to 20M events/mo. Growth at $20/mo. Enterprise custom pricing.
Pros
- Generous free tier
- Self-serve analytics
- Fast queries
- Good documentation
Cons
- Requires event instrumentation
- Limited session data
- Can get costly at scale