Lemlist vs Instantly
Side-by-side comparison of AI Sales tools
Lemlist
Cold outreach platform with AI personalization, image/video emails, and warm-up.
Visit Lemlist →Instantly
Cold email platform with unlimited accounts, AI warm-up, and inbox rotation.
Visit Instantly →Key Features
- Image personalization
- Email warm-up
- Multichannel outreach
- Lead database
- A/B testing
- LinkedIn steps
- Unlimited accounts
- AI warm-up
- Inbox rotation
- Email sequences
- Analytics
- Lead database
Pricing
paid
Email Starter at $39/mo. Email Pro at $69/mo. Multichannel Expert at $99/mo.
paid
Growth at $30/mo. Hypergrowth at $77.6/mo. Light Speed at $286.3/mo.
Pros & Cons
Pros
- Unique personalization
- Built-in warm-up
- Good deliverability
- Lead database included
Cons
- Per-seat pricing adds up
- Limited CRM features
- Reporting could improve
Pros
- Unlimited accounts
- Great deliverability
- Affordable
- Easy to use
Cons
- Email only
- Limited integrations
- Basic reporting