What is the difference between Tray.io and Apify?

Tray.io focuses on Visual workflow builder and is enterprise, while Apify specializes in Actor marketplace and is freemium. Both are AI Automation tools.

Is Tray.io or Apify better?

It depends on your needs. Tray.io excels at Powerful data transformations, while Apify is known for Rich Actor marketplace. Compare their features above to decide which fits your workflow.

Tray.io vs Apify

AI Automation tools comparison · Updated 2026

Choosing between Tray.io and Apify? Both are popular AI Automation tools. Tray.io starts at From $2500/mo and focuses on Visual workflow builder. Apify starts at Freemium and specializes in Actor marketplace. Here's a detailed side-by-side comparison to help you decide.

At a Glance

	Tray.io	Apify
Category	AI Automation	AI Automation
Pricing	enterprise	freemium
Starting Price	From $2500/mo	Freemium
Best For	automation, integration, enterprise	web-scraping, automation, data-extraction
Features	6 listed	6 listed

Tray.io

Visual automation platform with AI-powered workflow building for technical teams.

AI Automation enterprise

Visit Tray.io → Alternatives

Apify

Full-stack web scraping and browser automation platform with Actor marketplace.

AI Automation freemium

Visit Apify → Alternatives

Feature Comparison

Tray.io	Apify
✓ Visual workflow builder	✓ Actor marketplace
✓ Universal connector	✓ Headless browsers
✓ Merlin AI assistant	✓ Proxy management
✓ Data mapping	✓ Cloud infrastructure
✓ Error handling	✓ API access
✓ Branching logic	✓ Scheduled runs

Pricing Comparison

Tray.io

enterprise

Starting at $2500/mo

Pro plan from $2,500/mo. Custom enterprise pricing available. Free trial offered.

Apify

freemium

Free with $5/mo platform credits. Starter $49/mo. Scale $499/mo. Enterprise custom.

Pros & Cons

Tray.io

Pros

+ Powerful data transformations
+ Flexible connector framework
+ AI-assisted building
+ Great for complex workflows

Cons

− Very expensive
− No free tier
− Can be complex for beginners
− Limited community resources

Apify

Pros

+ Rich Actor marketplace
+ Scalable infrastructure
+ Good documentation
+ Generous free tier

Cons

− Learning curve for custom actors
− Compute costs add up
− Complex pricing
− Debugging can be hard

The Verdict

Both Tray.io and Apify are strong AI Automation tools. Tray.io stands out for Powerful data transformations, making it ideal if that's your priority. Apify excels at Rich Actor marketplace, which may be more important for your workflow. Price-wise, Tray.io is enterprise while Apify is freemium, so budget may also factor in.