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Loom vs SalesLoft

AI Sales tools comparison · Updated 2026

Choosing between Loom and SalesLoft? Both are popular AI Sales tools. Loom starts at Freemium and focuses on Video recording. SalesLoft starts at From $75/mo and specializes in Cadence automation. Here's a detailed side-by-side comparison to help you decide.

At a Glance

Loom SalesLoft
Category AI Sales AI Sales
Pricing freemium enterprise
Starting Price Freemium From $75/mo
Best For video-messaging, async-communication, screen-recording sales-engagement, cadences, conversation-intelligence
Features 6 listed 6 listed

Loom

Async video messaging with AI transcription, summaries, and engagement insights.

AI Sales freemium
VS

SalesLoft

AI sales engagement platform with cadence automation and conversation intelligence.

AI Sales enterprise

Feature Comparison

Loom SalesLoft
Video recording Cadence automation
AI transcription Conversation intelligence
Auto summaries Deal management
Engagement analytics Forecasting
CTAs and comments Dialer
Screen recording CRM integration

Pricing Comparison

Loom

freemium

Free plan with up to 25 videos. Business at $15/user/mo. Enterprise custom.

SalesLoft

enterprise

Starting at $75/mo

Custom pricing based on team size. Plans typically start around $75/user/mo.

Pros & Cons

Loom

Pros
  • + Very easy to use
  • + Generous free plan
  • + Great AI features
  • + Wide adoption
Cons
  • Not sales-specific
  • Limited customization
  • Atlassian ecosystem focus

SalesLoft

Pros
  • + Intuitive interface
  • + Strong cadence builder
  • + Good reporting
  • + Reliable dialer
Cons
  • Expensive for small teams
  • Limited customization
  • Occasional sync issues

The Verdict

Both Loom and SalesLoft are strong AI Sales tools. Loom stands out for Very easy to use, making it ideal if that's your priority. SalesLoft excels at Intuitive interface, which may be more important for your workflow. Price-wise, Loom is freemium while SalesLoft is enterprise, so budget may also factor in.

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